TruNorth Trading Company
Brand names at affordable prices ⭐
The meaning and values behind TruNorth
Direction
True north is the direction that points directly towards the North Pole, a fixed point on the Earth's globe.
Purpose
When you find your true north, you discover your authentic self. It's a combination of your purpose and your beliefs. You decide what you value most in life and put that at the forefront. Once you're aware of this inner sense, you're one step closer to answering your calling. Your true north is unique to you.
Integrity
True North, which is always "Up" (top of a chart or map), has come to mean "doing the right thing" for organizations in terms of a culture of quality, productivity, work spirit, ethical behavior, focus on the customer and sustainability.